In 2008 Meshal Al Osaimi take the first step with his heart set on opening his first dream store the Beauty Blend store.
After this step, he continued to move forward, as he began to establish a chain of specialized in niche perfumes HOUSE OF PERFUME one of the first niche concept stores here in Kuwait.
2016 he open HOUSE OF PERFUME store in Arabia Mall located at Egaila with the size of 40 sqm.
2017 he open HOUSE OF PERFUME store in Jahra Mall located at Jahra with the size of 54 sqm.
2019 he open HOUSE OF PERFUME store in Alkout Mall located at Faheel with the size of 100 sqm.
2020 he open HOUSE OF PERFUME store in Sama Mall located at Egaila with the size of 50 sqm.
2021 HOUSE OF PERFUME ALKOUT MALL move into a new location with the same mall and with a new vision for all stores with personalized unit.
20th of November 2021 with new idea New Beauty Blend store on Assima Mall with 100 sqm open.
With very selected niche brands will become a leader in the region offering a unique service-oriented environment for women and men to discover the latest and most advanced skincare, make-up, and fragrances from around the world Where you will take the proportion of body and skin care 70% and the fragrances 30%.
2022 House of Perfume Edge Mall located at Shuwaikh is the big step new 250scm with two floors personalize store.
Huge space for every niche brand personalize unit with gondola fragrances body and skincare makeup with a beauty room.